Because of the current identity being positioned vertically, i decided it would be good to experiment with this layout. Below i have experimented with each of the logos and the position of the word 'Energy'.
Some of the logos look really good, however some other designs have issues with the legiability and readability because of this positon. Like the other designs, i have not pushed them in terms of colour pallet, at this stage of the design process i purely want to get a feel for the design itself apposed to being distracted away because of a pretty finish.
Some of the logos look really good, however some other designs have issues with the legiability and readability because of this positon. Like the other designs, i have not pushed them in terms of colour pallet, at this stage of the design process i purely want to get a feel for the design itself apposed to being distracted away because of a pretty finish.
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