Wednesday, 9 March 2011

Yearbook - Route 1

As mentioned in a previous post, we will be producing 3 routes to present to our client to show the directions which the yearbook could be taken in. Below is 'Route 1' this is what we consider the safe option, which does not push any limits in terms of design and keeps with the original pitched concept - 3.
The front cover will be a flat matt print with the '3' in a black spot varnish.
The spreads below demonstrate the use of the colour pallet in terms of background colour, type and how they work with the imagery. After many experimental spreads it was decided that we would not use the orange for any of the student DPS's. These would be either black and/or white.
We kept the gutter at the bottom of the design to carry the flow of information, however this can change occasionally to the top of the spread, depending on imagery, quotes etc.
Included in the example spreads below is the visiting professionals DPS. Please excuse the pixelated image for the time being, but on the spread you get the feel on how we will be pushing the quote to the viewers attention, while maintaining the gutter at the bottom of the spread to give further information.








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