After a tutorial yesterday with Lorenzo, he told me about the golden third of a can. He told me this is where the fundamental part of the design must be, as thats how the can is stacked on the shelf, with the logo facing outwards. I had a general idea that the logo had to be placed in a certain section, but it seems its essential the majorty if not all of the logo must be kept inside the 1st third.
The image below of the current Boost can, show a simple layout showing how the golden third would appear on the shelf. Interestingly, the current Boost logo sits off from this golden area, and because of this it is not legiable to potential customers rite away - a mistake i will not make.
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